WillSims

Will Sims, former Virginia Tech women’s basketball director of player personnel, was hired as the University of Kentucky women’s basketball director of scouting and program analytics on April 30, 2024. He enters his second season with the Wildcats’ women’s basketball program in 2025-26.

In his first season in the Bluegrass, he helped a program, which featured 11 new players and 11 new coaches and staff, earn a 23-8 overall record, including an 11-5 mark in the Southeastern Conference to finish in fourth place in the loaded league. The Wildcats, who earned five ranked triumphs, ranked as high as No. 8 in the Associated Press poll on the season, while they went on to earn the four seed and double bye at the SEC Tournament and the four seed and hosting privileges in the NCAA Tournament. The Cats broke or tied 12 school records before ending the season as the nation’s leader in blocks per game (7.0). Meanwhile, star-studded point guard Georgia Amoore went on to earn consensus All-America, Nancy Lieberman Point Guard of the Year Top Five Finalist, ESPN Newcomer of the Year, SEC Newcomer of the Year and All-SEC First Team – among others – before being picked No. 6 overall in the 2025 WNBA Draft by the Washington Mystics, while up-and-coming center Clara Strack earned Lisa Leslie Center of the Year Top 10 Finalist, SEC Defensive Player of the Year, All-SEC Second Team and SEC All-Defensive Team.

Sims arrived in Lexington after two seasons as the director of player personnel at Virginia Tech (2022-23 and 2023-24). There, he assisted the coaching staff with recruit database management, coordinated recruiting travel logistics, managed the video library of potential prospects and coordinated unofficial and official visit itineraries. He also assisted with film exchange, scouting reports and scheduled practice players.

In just two seasons with the Hokies, he aided in a pair of Atlantic Coast Conference championships and two NCAA Tournament berths, including helping the program reach the Final Four in 2023.

Prior to his time in Blacksburg, Sims spent one season as the video coordinator at Virginia Commonwealth University (2021-22). In that role, he oversaw the filming of games and practices, film exchange, breakdown and assisted with scouting operations.

Before his two stops in the state of Virginia, Sims, a Fort Wayne, Indiana, native, spent half a decade at Indiana.

Sims first served as a manager and practice player for three seasons (2017-19), before joining the program as a graduate assistant for the next two seasons (2019-20 and 2020-21). While in Bloomington, Sims was part of a program that won the Women’s National Invitational Tournament in 2018 and reached two NCAA Tournaments, including the Elite Eight in 2021.

He also spent time as a coaching intern at DistinXion, an AAU program in Bloomington, for two years.

Sims earned a degree in sports marketing and management from Indiana in 2019.

Coach Sim’s year-by-year coaching career: